commercelaunch™ Functionality
Product Management

The Product Management module is where you build and maintain your master product catalog for all of the web stores you manage with commercelaunch. A single master catalog is created, then individual products are assigned to various virtual catalogs. The virtual catalog(s) can then be assigned to your individual storefronts. Products can also be assigned to specific categories and families which you create. This provides you with the ability to logically group products within the catalog and ultimately in your web store.

• Ability to store more than 35 different individual product attributes like part number, brief and long description, delivery options, version / release, announce date, pre-order date, availability date, product awards, trial version, download requirements, product category, product family, up-sell relationship, required relationships, and optional relationships


• Assign prices to SKUs


• Create and maintain order thresholds


• Assign logical product categories and families


• Create and maintain virtual catalogs which are assigned to one or many web stores


• Create and maintain required and optional product relationships to ensure customers order everything they need


• Create and maintain up-sell relationships to offer customers more products and value


• Multiple currencies can be supported (controlled through individual SKUs)


• Ability to set up volume discounts based on units purchased or order value


• Capture feature and benefit statements which can be re-used across multiple similar products


• Duplicate product catalog entries when creating similar products reducing entry time